As a small business ourselves, we at Keeping the Balance love to work with small business clients! We understand the uniquely exciting opportunities and difficult challenges that small businesses face as they work to compete and grow.

The majority of our clients have fewer than 20 employees. Many employ sub-contractors and part time help as well as salaried employees, and we provide payroll, accounting and bookkeeping services that accommodate each of these employment categories.

Our client roster ranges from doctors to restaurants, retailers to professional service providers. Keeping the Balance is also qualified to handle the specific needs of law firms as well as the often complicated requirements for construction companies’ bookkeeping needs.

This is what just a few of our clients have to say about Keeping the Balance:


Pwlshrk, Inc.

Cynthia and her team are top-notch, dedicated and hard-working professionals; always going the extra mile to ensure my unemployment taxes, quarterly reports, and 941s are timely and perfect. I would not know where to turn without Keeping the Balance watching over me.

— Tal Millican


Katrina Madewell, LLC

Very knowledgeable, through, fast, efficient! After my last book keeper retired, I interviewed several book keepers and initially chose someone else, but after a waste of months and nothing done, Cindy and her team came in and cleaned up everything!

I was a little bit reluctant at first because I thought it might be more than what was quoted. However what I found, was it was actually LESS and the process is so streamlined now that its incredible how I can look at my books month and know EXACTLY where we are financially at any given moment.

Cindy was recommended by a trustworthy source and I should have taken that recommendation immediately.

Don’t spend your time doing your books, spend it IN, & ON your business, and with your clients leave the books and the numbers to them, trust me its WAY FASTER and better than if you were to do it yourself (speaking from my experience).

— Katrina Madewell



Our company has been working with Keeping the Balance for a number of years ever since they came recommended to us. They are committed to great service and provide me with all of the answers I need any time I have questions. I am grateful to for the relationship we have built over the years

— Eileen Carter


Rice Psychology Group

I have been working with Cindy for many years and can’t say enough about her kindness, integrity, skills, honesty and “I’ve-got-your-back-ness.” She is the real deal! If you are looking for bookkeeping extraordinaire, KTB is your answer!!

— Dr. Wendy Rice


Smart Health, Inc.

KTB untangled a mess from the last bookkeeping service and have been keeping us on the straight and narrow ever since!

— Rob Hamilton


HERO Exteriors

They are always there when we need them. Thank you!

— Rob Roberson


Future Home Realty

Cindy and her team are the BEST!!!!!!! Wouldn’t go anywhere else!

— Lori Dozark


A/C Repairs, Inc.

Very helpful, knowledgeable and professional in keeping me balanced.

— Pam Daniel


Spas n Stuff

As a startup entrepreneur, I have found Cindy’s services to be invaluable. She is helpful, timely, thorough, and even sets her own reminders to tell me it is time to do my corporate returns. If you are considering hiring Cindy MacRitchie and her accounting services, consider this a positive testimonial, from a three year client.

— Mike Stampfer, President


US Card Corporation

Cindy MacRitchie is a life saver. After starting a new business and not being too comfortable with accounting, she has been extremely helpful with insights and training to help the finanical side of my business run smoothly. Her friendly nature, unending patience, and hands-on experience has removed the stress I had dealing with the accounting side of business. I can recommend her services without hesitation. She has been wonderful.

— Stephanie Rimert


Hollowtree Images Photographic Studios

Thank you so much for doing all that you do for our business. Your service and and knowledge and professionalism has been invaluable to Jeff and I, in helping us grow, and become profitable! Most importantly, you have kept us informed on important tax information, and how to avoid paying them unnecessarily.

Your expert knowledge in QuickBooks, and in accounting has enabled us to be organized and profitable, and kept us on track with our budget and projections. You have also been wonderful by giving me some great advice, when it comes to knowing how to approach the “artist” with “business matters”! You have allowed a very small business, with limited resources, to operate as if we had an entire staff. I truly feel as if you were a blessing, the day you walked into our Studio! We value your service and friendship very much, and look forward to growing and prospering with you!

— Marti Fay


Hancock & Hancock, PA

Cindy MacRitchie is wonderful!  As a partner in our law firm, I have worked directly with Cindy every week for over three years.  Professionally, she is timely, focused on the details, eager to teach, patient and accurate.  She is superb at detecting errors and reconciling our operating and trust accounts.  Because of the nature of our business, there are times when I have asked her to also help with my personal accounting, which she does so without hesitation.  Personally, she is a breath of fresh air, always arriving at our office with an uplifting attitude and a welcoming smile.  Cindy is an asset to my business.  I would highly recommend her to anyone for business or personal accounting services.

— Claire Hancock


Keeping the Balance, LLC offers bookkeeping services and Quickbooks training in the Tampa Bay, Pasco, Hillsborough, Pinellas areas. Contact us today to learn more!